Why We Started WearADHD: From Fan Culture to Fabric

In 2021, I started WearADHD with my best friend Vasu. No funding. No strategy deck. Just two friends locked in our rooms during the pandemic, designing tees while Tyler, Mac, and The Neighbourhood played in the background. We weren’t chasing a trend. We were trying to create something that felt like us.

It wasn’t about starting a brand. It was about translating emotion into fabric. The kind of emotion you feel when a song hits too hard. When a lyric understands you before you do. We wanted people to wear that feeling.

Our First Drop

Our first drop was built in silence. No studio, no team, just long nights, cracked laptops, and too much coffee. The tees were inspired by the artists who shaped how we see the world. Tyler’s colors, Mac’s vulnerability, The Neighbourhood’s mood. They weren’t just designs. They were memories printed on cotton.

People didn’t just buy them. They connected. They wore them like armor. Like they finally found something that got them.

We Were Fans Before Anything

Before we were creators, we were fans. The type who overthink lyrics. Who build entire personalities off playlists. Who screen print favorite albums on old tees just to feel something. That energy never left us. It became the foundation of WearADHD.

Every piece we make starts from that same place. From being a fan. From caring too much. From wanting to feel seen.

Something Was Missing

We looked around and didn’t see anything that spoke to us. Streetwear in India either copied what was already popular or played it safe. No one was talking to the music enthusiasts. The ones who felt too much, dressed too different, listened too deep.

So we built ADHD for them. A space for chaos. For culture. For people who feel everything at full volume.

All Day, High Decibels. Not just a name. It’s who we are.

What It Means Now

13000 customers in, it still feels personal. Every drop is rooted in sound, in emotion, in nostalgia. We’re not just selling tees. We’re building a world where music and fashion don’t just coexist, they collide.

WearADHD is for the ones who stay up late making playlists. For the ones who feel seen in a verse. For the ones who dress like their favorite song.

And if that’s you, welcome home.